Behind the Brand
Lindsey, founder and CEO of Good Press, is on a mission to deliver DYNAMIC, CREATIVE, and MEANINGFUL public relations strategies that get you GOOD PRESS for your good work.
A forward-thinking PR professional, speaker, and certified life and success coach driven by the belief that purpose-driven brands have the power to create positive change in the world, she's known for igniting inspiration and action in every audience.
She started this agency with the goal of building a public relations firm that would operate with the heart and hustle of a grassroots non-profit, but the intensity and intentionality of a political campaign. Using her experience in both sectors, she set out to shift the scope of marketing, telling stories that help business leaders, influencers, and aspiring changemakers (like you!) elevate their impact and do good, for good.
Recent data suggests that a growing number of people make purchasing decisions based on the causes they care about. A survey showed that 75% of consumers were likely to start shopping at a company that supported an issue they agreed with and that 71% thought it was important for businesses to take a stance on social movements.
That said, she doesn’t believe in PR for the sake of PR; she believes in finding meaningful ways to translate your existing values into impactful coverage that propels business forward, and helps clients make a lasting impact in their industries, communities, and beyond.
In other words, she's here to get you good press.
Lindsey holds a graduate certificate in storytelling and content marketing from the University of Washington, a Master’s in public relations from Georgetown University, and a professional portfolio ranging from supporting the marketing efforts of small business to executing campaign work in the nation’s capital. Habenicht is the founder and PR pro behind Good Press. A dynamic and forward-thinking public relations professional, speaker, and certified life and success coach, she is known for igniting inspiration and action in every audience.
